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9 Good Reasons Why SEO Agencies Use WordPress CMS

February 4, 2021 Marketing

SEO agencies around the world are using WordPress CMS. This tool makes it easier to create a website. Instead of relying on web developers, you can build a website on your own without having any coding skills. People can even collaborate in it. Here are 9 good reasons why SEO agencies use WordPress CMS.

What Is CMS?

For those who are not aware, CMS is a content management system. It is an application designed for users who have limited technical knowledge of building websites. In a user-friendly interface, CMS offers the user the opportunity to build, change, manipulate, and publish content. 

In reality, when you are creating a website from scratch, that requires a lot of technical knowledge. You are required to change the HTML code every time you are going to publish content. Up next is how WordPress offers this kind of feature- CMS.

WordPress CMS

The best example of a common content management system is WordPress. WordPress CMS is made up of two parts, CMA and CDA. CMA is a content management application while CDA is a content delivery application. These two features help the user to create their content freely and choose whether to have add-ons on their site.

CMA is the aspect that allows you to actually contribute and manage content on your website, while CMD manages the behind-the-scenes mechanism that takes the content you enter into the CMA, correctly stores it, and makes it available to your visitors. Also, it is these two applications that work on the backend while you work on the front of the display of the site.

In WordPress, most of the time, you just need to click, drag and drop, and other simple tasks that are easy for the user to do. Though, if you are building a website from scratch, that requires knowledge and coding– from writing HTML, CSS, Javascript, and others. Now, why do SEO agencies use WordPress? Continue reading to learn more.

9 Reasons Why SEO Agencies Choose WordPress CMS

Because WordPress CMS offers a user-friendly interface, in addition to its built-in features and add-ons- it helps your site to become more optimized and rank higher in search engines. Below are good reasons why you need to choose WordPress CMS.

1. No Coding Skills Are Required 

CMS systems also helped to transform web design by allowing non-developers and other users to create websites without coding. The years of depending on web developers and designers to set up an online platform for your company are over.

In WordPress, content can be developed and managed, the web design personalized, and plugins added to add features to your site – you can do all of it without coding. But, you have a choice to add custom codes as well if you prefer it. As a result, users can still create a powerful website for their company with minimal technical resources and time.

2. WordPress Is SEO-Friendly 

WordPress is an SEO behemoth configured to be SEO-friendly. A wide range of plugins is supported to help developers fine-tune any aspect of SEO. The latest algorithm by Google brings new, original material in the spotlight and at the top of the pages of search results. 

For all of your pages and articles, WordPress creates title tags and meta descriptions automatically. This allows search engines to know about your material, and in the charts, it will get you indexed and probably pushed up.

3. You Can Easily Collaborate With Others In WordPress

WordPress makes it easier for you and your employees to add content, whether you would like to do it on your own or with other people. Many users can access and work on the site at the same time. It can help you improve productivity with the team, as well as the workflow. 

4. WordPress Is Efficient On Any Devices

Because it is a responsive site, it makes it easier for people to access your site whether on a phone, tablet, or computer. The new rating methodology from Google provides sites that perform well on mobile devices. 

On more devices, you meet more individuals that may visit your site. This will result in your site ranking higher in Google searches, which makes your brand credible and increases reputation.

5. WordPress Offers Security

As WordPress is the world’s biggest blogging and website-building platform, protecting your content from spam attacks is important for you. Be sure to opt-in a safe theme and consider using a backup service such as a plugin for security back-up. 

There are paid and free options, and install the one that has good feedback. As a reminder, you should make sure to periodically backup. There are endless choices to protect and secure your content.

6. Many Media Types Are Supported

You don’t have to worry about uploading media types because a lot of them are supported by WordPress. Also, the following are definitely supported- from images, audios, to documents and videos. You can also check the accepted file types for WordPress to make sure.

7. You Can Audit Your Site Along The Way

Auditing the website helps you find out why you don’t get enough search traffic and sales. This service is provided by several SEO businesses, and the professionals from AIS Media will help you deal with website traffic. They are an award-winning SEO company and they have a digital marketing agency. 

Certainly, they will deliver actual results exceeding your expectations. An SEO audit reviews the overall performance of your site closely. 

Moreover, it establishes targets based on what you find and introduces strategies to achieve those goals. By making the best use of the content you already have and solving any SEO problems, this method helps maximize profits.

8. Community Support Is There For You, If You Are Having Problems

For assistance, there are many ways and sites to reach out to. WordPress maintains a huge online forum moderated by workers and users of WordPress. You can choose to ask your questions if your response can’t be found in the forum. Since most users who create a WordPress website enjoy its choices and versatility, they are always ready and able to help others get started too.

9. WordPress Is One Of The Best Out There

WordPress has been around for many years, and its foundations are solid. According to research, the number of users is increasing on a regular basis. It is also used by a lot of people who wanted to get started with their website. What are you waiting for? Create a site with WordPress now.

There are many reasons why SEO agencies use WordPress. A good content management system is needed on any website, regardless of size. You also want the best digital publishing system available when developing a website. For web development, however, WordPress still ranks as the best.