The machine translation market was valued at $650 million in 2020. But that number is expected to grow to as much as $3 billion by 2027. And with machine translation technology making rapid strides, now is the time when businesses can start to reap significant benefits from utilizing it in their work.

With more companies embracing global markets and expanding to multiple countries, having a way to communicate the core messages to audiences in different languages will only become more important in the coming years. And with the help of machine translation software, it becomes possible to streamline the entire process and maximize productivity and cost-effectiveness of interacting with a multi-national audience.

But how exactly can machine translation software help your business grow? Let’s explore some of the most powerful benefits it can offer below.

Reduce Costs

Cost is always a key consideration for businesses that want to get the most of the resources they have available. And having to pay translators for each communication you have with customers can end up accumulating to a huge sum that can limit your ability to grow.

Meanwhile, machine translation offers a much more affordable solution for consistently producing high-quality translated text with comparable or even better results. Today’s machine translation solutions are making huge strides towards becoming indistinguishable from real people’s work, which means that businesses can entrust software and expect results they can use immediately, without the need for any further edits.

And since human labor is not required in the process, that allows providers to offer very competitive prices, even on large-scale orders, such as those that are required when entering a new foreign-language market and building an online presence.

Improve Efficiency

A big part of success with translating business materials is having them done quickly. If you have to wait weeks for an order to be delivered, that can put everything else on hold and hurt the potential outcomes you can expect.

However, most of these issues are eliminated when you utilize machine translation. Instead of having to wait for a person to go through the thousands of words and manually translate them, you can have software translate the document in minutes.

For a business that needs to be fast to take advantage of available opportunities right now, the potential of having a way to quickly get large amounts of information translated into a different language is impossible to ignore. And then, if you want to refine the language and correct minor semantic issues, tweak the tone of voice, and do various post-editing changes, you can use a professional translator who will be able to do the job much faster.

Ensure Consistency

One of the biggest issues of working with different translators is ensuring that the voice and style you get remain consistent. But unfortunately, because of the scope of various translation projects, it’s not always possible to work with the same person, which can cause many issues regarding the way that the translations look. 

On the other hand, when you utilize machine translation technologies, you can be much more confident that the result will be the same. Since the technologies and principles used in machine learning software for translation remain consistent, that means you can expect the text output to remain relatively consistent as well. The software will treat similar situations the same, which means the number of unexpected translation outcomes will be reduced.

Protect Your Data

The reputation of a business is an integral part of its success. But to maintain a good reputation, your company must be honest, transparent, and responsible, especially when handling sensitive information. And when it comes to translating sensitive documents or data from one language to another, ensuring that the documents don’t get leaked or stolen is a top priority.

Unfortunately, when working with some of the free translation tools, you can never be sure that the data will be safe from third-party access. The only way to minimize the risks is to use a reputable machine translation software solution, that understands the importance of data security and can help ensure that the information you get translated will not become public or be stored anywhere online without your knowledge.

Bottom Line

Machine translation is one of the most promising ways for businesses to streamline the translation of documents and achieve business goals faster.

But while it offers a range of powerful benefits, making the most of the opportunity comes down to being able to find a reputable and high-quality provider, who can not only produce excellent results but keep your data protected as well.

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