It may seem that the lockdown is the reason people began to buy more and more often on the Internet. We believe that the lockdown is just an excuse that pushed buyers to explore a tool that gives them more options for solving everyday problems. Customers have named three factors that motivate them to buy on the Internet – convenience, saving time, and saving money.
There are three ways for companies to sell goods and services online:
Most retailers already have good websites. But you can’t put a laptop in your pocket, so businesses tend to “have their presence” in a smartphone, from which people can buy goods wherever and whenever they want. If you are searching for a trustworthy mobile app development company, follow this link: https://yellow.systems/mobile-app-development-company. Meanwhile, we are moving forward to discuss the above-mentioned methods in detail.
This is a design that ensures the correct display of the site on a smartphone. Thanks to it, the content on the site adjusts to the screen, and the user sees it without huge pictures, monstrously small text, and buttons that cannot be easily reached.
The smartphone version is a “sibling” of your site or an independent resource that is developed and filled with content purposefully for smartphones. You can recognize it by the letter “m” or “mobile” in the address bar.
A mobile app is a fundamentally different product with other patterns of user behavior, such as onboarding – a screen that introduces the user to the application, tab bar — a menu at the bottom of the screen for quick access to the main sections of the application, navigation gestures. No other tool provides this. Meanwhile, with their help, you can build a convenient and fast path to the target action.
Responsive design and a mobile site are essentially the same things as the main website. These are resources with the same functionality that can be opened from a mobile phone. And your business should definitely have one of them. But this is the minimum to be given to the user by default. Investing in applications is a maximum program. The pros of a mobile app over a website are obvious. This is a tool designed specifically for smartphones, it features a user-friendly interface and rich content. If your business is ready to make some investments, then it is better not to postpone the development.
For the customer, the app is a personal branch of your business where you can feel comfortable: you know how to navigate it, and how to use it in general. But let’s review the key benefits of mobile apps for your business to simplify the decision-making process:
As you can see, mobile apps can bring a lot of value to your company. Therefore, if you can invest in the development now – don’t hesitate. This decision can bring you a good profit.
Having a responsive site is always good, but it’s even better to have a separate mobile app. This is also a good sign for the customers, as they understand how much you invest in user experience. Take your time to discuss all the details with the developers and watch how quickly your ideas will be implemented in real life. This step can give your business another stimulus to grow.