5 Steps To Create An Online Course Website

Show:

November 12, 2021 Business

Are you trying to create an online course website but have no idea where to start?

The internet is flooded with course websites, which means you need to differentiate yourself from what the market currently offers. Most sites fail due to poor planning that doesn’t steer the project in the right direction.

In this article, we’ll outline the 5 most important steps you need to take in order to create a successful online course website.

1. Use A WordPress LMS Plugin

Due to its ease of use and flexibility, WordPress should be your go-to website builder. However, if you want to get the most out of your online course website, you’ll need to integrate an LMS plugin.

WordPress LMS (Learning Management System) plugins enable you to easily create and sell online courses. But with so many different plugins on the market, each with its own set of features, it can be difficult to choose one that is best suited for you.

Your best bet is to make a list of all the features that you deem necessary for your website and then conduct extensive research to find one that checks all of your boxes. For example, if you are deciding between LifterLMS and LearnDash, you can look for LifterLMS vs LearnDash reviews online to determine which one will best meet your specific needs.

2. Pick A Niche

To make your course website stand out from competitors, specialize in a specific topic. Huge online course platforms will attract most of the market as they have thousands of courses. So, you need to provide unique topics that users won’t find anywhere else. Identify a gap in the market and create courses in those topics. This will put your website on the map as people will actively search for those courses.

On the other hand, if you are passionate about a topic and have the expertise to help people, develop high-quality courses. Potential clients will gravitate towards your website if the content is far better than the generic ones on popular course sites.

3. Engaging And Effective Delivery Methods

You’ll need to be aware of the different principles of adult learning, preferences, and convenience. The content on your site should be easy to access and navigate. All the videos should be accessible and not be locked until the student has advanced to the next step. Clients will want to scan through the videos or skip a few lessons if they already have some basic knowledge.

The content needs to be engaging so that the viewer doesn’t get bored. Furthermore, the teachers should have an energizing vibe to make learning more enjoyable. The main takeaway is to have a balance of visuals, downloadable content, and practical methodologies to engage clients.

4. Library Of Content

Your website should contain an extensive portfolio of online courses so users have more choice. Having potential clients come to your site and see a few courses will discourage them from creating an account. So, ensure you have multiple courses on each topic.

For example, if you have Java courses, then create a course for beginners, intermediates, and experts.

Furthermore, you can upsell similar courses to users who have finished one topic. This will increase your sales since clients will want to learn more about specific categories in their niche.

5. Pricing

Before going live with your online course website, it’s important to have a pricing strategy. There are 2 options that are popular when it comes to setting your business model. The first is making the platform subscription-based, which means clients pay monthly and gain access to the entire content.

On the other hand, you can set prices on each course individually to make more profits depending on client commitment.

The pricing of each course depends on multiple factors:

Quality. The quality of each course should meet a high standard because you want to provide your clients with educational content.
Teacher. The person who creates the course must be an expert in that category because you want your clients to receive the best information. People will instantly tell if the teacher is not well-educated and demand a refund.
Market. Research the market and take a look at how competitors are pricing their content. Most users will compare multiple courses, and pricing is usually the deciding factor. This means you need to ensure your prices are not too high and can compete with the leading brands.

Conclusion

To summarize, we’ve gone over the 5 steps to create a profitable online course website. These steps will point business owners in the right direction. Make sure to take your time and perfect every aspect of your site to ensure future success. Creating a great online course website takes dedication and patience, so make sure you’re up for the challenge.