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How Do You Optimize Delivery Routing For Business?

July 12, 2021 Business

Route optimization is now an important part of service or product delivery. It is the process of picking up parcels or packages from the source (or your business) and delivering it to the customer as fast and affordable as possible. 

Optimizing the route does not mean you always have to find the shortest route; it means focusing on reducing the total travel time considering several variables like vehicle capacity, traffic congestion, and delivery time windows. Sounds like a lot of work, right? Well, business routing is now made easy with route optimization programs that can give you the best routes in just seconds! 

Here are ways you can further optimize the delivery routing for your business with route optimization software.

1. Examine your data

Do not just look at those travel times and traffic slowdowns–you have to look into them closely! Analyze how those affect your delivery routes and times. Some software can calculate travel times based on ideal traffic flow, but even then, you should still examine the data yourself and work with the software in figuring out the best possible route plans. 

Gain insights from your delivery drivers as well. It will be more practical to let the drivers help in collecting more information about the routes, road, and traffic.

2. Consider how you organize your routes.

After examining your route data, you can now think about how you organize your routes and figure out what you need to improve in them. If your employees are usually stuck in traffic or out during peak hours, you may want to rethink their routes. 

It is possible to tweak your route optimization software, so go ahead and do that, so the organizations of your routes are more business-friendly.

3. Explore variations of transportation modes

Using a car for deliveries in the city might not really be the wisest choice because it takes up more space on the road and how congested the traffic is. 

Before settling down on a specific mode of transportation, consider the factors that may become a disadvantage. You need to be knowledgeable about the locations and their degree of urbanization to identify the ideal mode of transportation to utilize. Most route optimization softwares has a variety of data for different transportation modes, so you should spend some time checking those out.

4. Keep the data coming.

You will not only examine the route data once but also keep doing it to have continuous developments on your delivery service. The condition and circumstances of routes are not stable, so you always have to consider the route data you get every day to plan your future delivery routes. 

Most businesses do not utilize the data they get, which is a big mistake because that can cost them a lot. Make sure that you consider route data in route planning along with route optimization softwares. 

Business routing needs to be wise, cost-efficient, and quick. You can achieve this with the help of route optimization softwares, but you have to know the routes and factors that might affect your delivery service. A well-planned business route can bring satisfaction both to you and your customers.